A Winter Wonderland of Adventure Awaits
November 22, 2025 - January 4, 2026
Experience So Much Christmas in Texas Hill Country! Our frozen attraction returns this season - ICE! featuring Frosty the Snowman - where classic characters and scenes from the beloved story are brought to life through colorful, grandiose ice sculptures.
Relax on an overnight stay and enjoy exclusive guest privileges, or simply spend the day at the resort reveling in dazzling displays, delicious treats, and festive activities. Make unforgettable memories throughout your holiday getaway at JW Marriott San Antonio Hill Country Resort & Spa.
ICE! is presented by PEPSI®.
Christmas in Hill Country
Critically Acclaimed
The magic of our signature experiences has been featured in Forbes, Conde Nast, CNN, The Points Guy, and more.
2 Million Pounds of Ice
Hand crafted to create our new signature ICE! experience.
Characters You Love
Fun-filled activities featuring Santa, Mrs. Claus, Nutmeg the Gingerbread Man, plus Frosty the Snowman, Karen, and Hocus Pocus at ICE!
Enchanting Décor
Marvel throughout our festively adorned resort with thousands of holiday lights and a marquis Christmas tree standing 30 feet tall.
So Much Christmas
Holiday shopping, seasonal food & beverages, and more than 10 festive-themed events await.
Activities & Events
Explore the magic of Hill Country Christmas this holiday season with our festive array of activities and events.
- ICE! featuring Frosty the SnowmanOur signature holiday attraction features favorite scenes from Frosty the Snowman brought to life in magnificent sculptures hand-carved from more than 2 million pounds of ice. ICE! is presented by PEPSI®.Buy Tickets for ICE! featuring Frosty the Snowman
- Bundle Holiday Activities & SaveEnjoy a magical season with your family by selecting from six unique Christmas adventure bundles. Each offer a festive itinerary with most including ICE!. Find the perfect fit for your family & create unforgettable memories together.Shop Bundles for Bundle Holiday Activities & Save
- Ice TubingHop on a tube and take a thrilling ride down real ice lanes on Snow Flow Mountain! Race family and friends to reach the finish. Your ticket lets you enjoy unlimited tubing thrills on your ticket date.Buy Tickets for Ice Tubing
- Photos With Santa ClausMailing a letter to the North Pole is great, but nothing can beat a personal visit with Santa Claus to let him know what you want for Christmas and make sure you're on his nice list. Capture the moment with a keepsake photo.Buy Tickets for Photos With Santa Claus
- Snowball Build & BlastWith a little Christmas magic, you'll receive a tub of snow so you can build and toss real snowballs to boost the power of the snowmaking machines. Take your best aim at the targets and let the snowballs fly!Buy Tickets for Snowball Build & Blast
- Mrs. Claus’ Christmas TraditionsBuy Tickets for Mrs. Claus’ Christmas Traditions
Join the jolliest hostess of all for a fun-filled celebration of Christmas traditions. Delight in the retelling of the Christmas classic, "'Twas The Night Before Christmas," sing along to favorite holiday songs, and share a batch of Santa's favorite snack - warm, freshly baked Christmas cookies and ice-cold milk. Presented by Oak Farms Dairy.
- Snowman Scramble Scavenger HuntHelp us find our snowy friends' missing accessories and design your very own snowman to help us bring the Christmas spirit to life. When you've finished, return your completed booklet for a special ‘thank you' prize.Buy Tickets for Snowman Scramble Scavenger Hunt
- Build-A-Bear Workshop®Build-A-Bear Workshop® has been adding a little more heart to life for more than 25 years! Visit Build-A-Bear® to experience the fun of personalizing furry friends and taking part in our one-of-a-kind Heart Ceremony. Add adorable outfits, sweet scents, and fun sounds to make any furry friend the perfect gift or a cuddly Christmas keepsake!Learn More for Build-A-Bear Workshop®
- Delightful Holiday DécorThe resort is brimming with holiday cheer, adorned with sparkling lights and festive decorations that capture the magic of the season.
- All ActivitiesExplore all of the festive activities available at our resort this holiday season!View All for All Activities
- slide for ICE! featuring Frosty the Snowman ICE! featuring Frosty the SnowmanBuy Tickets for ICE! featuring Frosty the Snowman
- slide for Bundle Holiday Activities & Save Bundle Holiday Activities & SaveShop Bundles for Bundle Holiday Activities & Save
- slide for Ice Tubing Ice TubingBuy Tickets for Ice Tubing
- slide for Photos With Santa Claus Photos With Santa ClausBuy Tickets for Photos With Santa Claus
- slide for Snowball Build & Blast Snowball Build & BlastBuy Tickets for Snowball Build & Blast
- slide for Mrs. Claus’ Christmas Traditions Mrs. Claus’ Christmas TraditionsBuy Tickets for Mrs. Claus’ Christmas Traditions
- slide for Snowman Scramble Scavenger Hunt Snowman Scramble Scavenger HuntBuy Tickets for Snowman Scramble Scavenger Hunt
- slide for Build-A-Bear Workshop® Build-A-Bear Workshop®Learn More for Build-A-Bear Workshop®
- slide for Delightful Holiday Décor Delightful Holiday Décor
- slide for All Activities All ActivitiesView All for All Activities
A Magical Destination
Wonder In Winter
See the holidays come to life with enchanting décor across our 600-acre resort, thousands of dancing lights synchronized to holiday tunes, visits from Santa’s live reindeer, and more during our annual Hill Country Christmas.
Luxury Resort Amenities
Abundant experiences await including a nine-acre water park oasis, two championship golf courses, outdoor sports courts, world-class rejuvenating spa, and seven distinctive restaurants.
Overnight Guest Benefits
Receive exclusive perks during the holiday season like flexible cancellation, skip-the-line opportunities, special access to dining reservations and resort amenities, only as an overnight guest.
Your Home for the Holidays
Make the most of the wintry and dreamy Texas Hill Country with an overnight stay in our cozy accommodations and find savings on special packages and bundles.
Holiday Suites
Indulge in the Christmas getaway of your dreams with a stay in one of our luxurious suites adorned in festive décor, complete with fresh baked cookies by a crackling fireplace, a scenic view overlooking the Texas Hill Country, and so much more.
Exclusive Discounts on ICE! Tickets & Stays
Members of AAA, Military, Teachers and more can enjoy special savings on room nights and ICE! tickets for the 2025-2026 holiday season!